Peru’s largest tourism fair, Peru Travel Mart (PTM) 2015, opened its doors in Lima on Friday with the participation of 163 international buyers and 113 Peruvian companies.
The president of the National Chamber of Tourism (Canatur) and organizer of the PTM 2015, Jorge Jochamowitz, stressed that this year are expected to exceed the revenues of the previous edition due to increased participation of companies.
“The expectation is that they surpass 100 million soles (about 31 million dollars) last year during the day and a half of the negotiations, which is expected due to the interest shown by the companies participating in this event,” said Jochamowitz To Xinhua.
Among the foreign operators participating in this event in the Peruvian capital are representatives from Italy, France, Holland, Belgium, Germany, Italy, Russia, Mexico, Panama, United States, Argentina, China, Colombia, Ecuador, Bolivia, Venezuela, Costa Rica, Chile, Brazil and Paraguay.
“The fair is having a very good result, there has been a very large call, especially the seminars, the exhibition halls and now we see that all the tables are full of quotations from buyers who have come from abroad,” he said.
Jochamowitz stressed that the call for participating companies has been satisfactory for the organizing entity that presides and augurs well when it concludes this event tomorrow Sunday.
“We are expecting how it will develop during the day and we think they will have a good day,” he said.
For the Minister of Foreign Trade and Tourism, Magali Silva, this event posesion Peru in one of the main places of the world tourism market and this result is part of the promotion policy that develops the country through its commercial offices in the world.
The official, who inaugurated this commercial activity, stressed that the success of the PTM 2015 is due to the coordinated work of the Peruvian government and the private sectors grouped in the Canatur.
“Peru has become an excellent supplier of products with great potential for international demand,” said Silva during the opening of the international fair that this year broke record in number of foreign participants.
Most of the companies that participate in this commercial meeting are linked to hotel activities, tour operators, cruise and transportation, government and agencies, internet sites, museums, airlines, insurance and telephony.
The director of the company Qwichua Travel, Juan José Mendoza, participates in the PTM 2015 fair with a novel product related to the tourism experience with the Andean communities of the Quechua ethnic group, descendants of the Incas.
“We specialize in cultural tourism in part of Peru and Bolivia, where tourists make itineraries out of the ordinary and different from the traditional tour that is sold daily,” he said.
Mendoza, a young businessman from a family linked to traditional traditional tourism, broke the schemes and opted for a new type of tourism that values the culture of the original peoples.
“The idea of offering a different market in the world of tourism was born five years ago, and we who come from the traditional hotel tourism activity, we have opted for something different that highlights the Andean culture alive,” he said.
Among other things, this international event is scheduled to hold two seminars on Peruvian gastronomy and rural community tourism and different tour packages.
The fair’s activities agenda also includes a series of lectures on the “qhapaq ñan” (the Inca Trail) and nature tourism, which includes the new bird-watching niche.
The PTM 2015 will host during two days of commercial negotiations about 134 companies that arrive for the first time to this fair.