Fifty new tourism products have been working with the Ministry of Foreign Trade and Tourism (Mincetur) in coordination with regional and local governments and with the private sector, in order to consolidate the development of tourism in a comprehensive, inclusive and sustainable way.
“These 50 new tourism products will be added to the other 25 of 2014, with which we will reach 75 in 2016, executed with an investment of S /. 16 million in total, “revealed the owner of the Mincetur, Magali Silva.
At the level of receptive tourism, he said that the next actions will be aimed at strengthening the promotion of Peru as a tourist destination in 22 strategic markets and will continue to participate actively in international fairs, business missions, international campaigns, among other events, in order to promote The trips to our country.
“Emphasis will be placed on diversifying the market, consolidating existing ones, and looking for new ones such as China and Korea,” he said in remarks reproduced by the portal Gestión.pe.
Minister Silva also said that as a strategy to continue attracting tourists, in June Peru will for the first time be the only host country of the “Smithsonian Folklife Festival 2015: Peru Pachamama”, a cultural expressions meeting to be held in Washington, DC .
In this event will be presented 12 tourist-cultural manifestations of ten regions: Madre de Dios, Junín, Ayacucho, Loreto, Cusco, Lambayeque, La Libertad, Ica, Moquegua and Lima.